As some of you know, I went to Night of the AdEaters this past friday. It was the first one ever in NYC. Sponsored by companies such as the daily news, open skies, etc.

“On September 25, 2009, Night of the AdEaters® will debut in the birthplace of advertising — New York City. With a 27 year history, showing annually in countries all around the world and attracting hundreds of thousands, Night of the AdEaters® has been called one of the most highly-anticipated events of 2009 and will be the closing event for Advertising Week.” Adeatersnyc.com

It was done by Findr interactive and gravity. Let’s just say that it was very interesting. Initially I thought it was a great idea because it’s showing commercials from all over the world. It was also advertised as an all night thing. I thought it would be beneficial especially since my industry is advertising and I’d get inspired by things I have seen. It was also intriguing to see commercials from different countries. Many of the commercials were captivating and it was great seeing commercials even from the 1950s! Oh my, how much has advertising changed!

So, because of this, I decided to stay the entire night. There was a raffle by the 3rd round where I didn’t win of course… it was a business class trip for two to Paris, France.

This was the ad that drew me in:

My review:
The event was advertised for 7PM. At that time, the press was there to ask questions and such (great). However, the actually deal didn’t start until after 8:30 so by that time, I was essentially bored… To  make it worse, there were 3 sections so the first part was finished by 10PM, you can do the math for the rest and add intermission time. I got a free drink (from buying the ticket, however I had to feed myself (an extra $5))…

Hopefully next year it will be fast paced, maybe meals/snacks can be included… at least popcorn! Despite this, I saw some incredible ads! Here’s a few: